Friday, February 4, 2011

Delta inks $12B partnership with Air France/KLM - Puget Sound Business Journal (Seattle):

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The trans-Atlantic alliance between the world’s largesr carrier (NYSE: DAL) and Europe’d largest airline group will offer moreflighf frequencies, better scheduling and more competitive the carriers said in a jointy announcement from Paris. The $12 billiomn revenue figure is based on flights operatedby KLM, Air France to respective hubs, plus connecting service. The deal bolstersx the strength of the alliance againstg competing joint venturesand . Delta signed a joinrt venture deal with Air Francein 2007. , which Delta acquired last October, has been a partner with KLM sincse 1997.
The new partnership represents a quarter ofall trans-Atlantifc air service, the carriers Delta and Air France/KLM will coordinate as a single carriere on trans-Atlantic service. The pact includes routed between North Americaand Europe, North America and Europe and Latin America (wherw Delta is particularly strong) and the Middlw East and India, the carriers Flights between the U.S. and the Europeann Union will be “mutually code-shared” whers permissible, the carriers said.
"The structurer of this joint in which we operate as a single businesd where we consensually develop our strategiese and share revenuesand costs, providee the incentives for us to collaborate in a way that generatesa benefits for customers, shareholders and employees of our three Delta CEO Richard Anderson said in a "Customers will benefit from the unique scoper and choices we will offer, while shareholderss and employees will benefit from the stronger competitivde and financial position of our respectives airlines.
" The carriers said the ventur e will increase the visibility through coordinated marketing of all threr airlines across 400-plus airports and the respective brands will link at Northj American and European ports. "This strategic partnership puts us in a good positiom compared with othermajor alliances, which are extremelyu active on the world's leading long-haul market. By integratingg our trans-Atlantic operations, we will give our passengers what they more choice, more frequencies, more convenient flighy schedules and superior customer service," Pierre-Henri Gourgeon, presidenr and CEO of Air France KLM, said in a news release.
"Byt optimizing the use of our pooled resources, this joint venturee will help us weatheer the current economic situation and protect our product All three carriers will govern the new alliance with work groups created to manage such aspectxas network, revenue, sales frequent flye programs, advertising, cargo and technology. The new deal does not have a set end but can be terminated witha three-year notic e after the first ten The partnership includes a network of more than 200 daily flights. Flights are structured arouns six main hubsin Atlanta, Detroit, Minneapolis/St.
Paul, New York and Paris, as well as Delta’sz Cincinnati, Memphis and Salt Lake City bases andAir France’z Lyon hub.

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